Notes on design & SEO.

Practical, no-fluff thinking on building websites that look the part and get found by the people looking for them.

Your fast website is your best SEO strategy

Speed isn't a nice-to-have. It's a ranking factor, a conversion lever, and the cheapest growth you'll ever buy. Here's why — and where to start.

Template sites blur together. Editorial design — real hierarchy, restraint, and craft — signals quality before a visitor reads a word.

When someone nearby searches for what you do, you want to be the obvious choice. Here's the playbook for winning local search.

A website is a real investment. Here are the questions that separate a true partner from a template-and-run shop.

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Occasional, genuinely useful notes on design and SEO. No spam, unsubscribe anytime.